Comprehensive marketing plans
You’ve got a great product. You’ve got great service. Wouldn’t it be great if you had a great big line of customers ready, willing and able to buy what you have? Online sales, bricks and mortar storefronts or a combination, we can help you find the targeted customers hungry for your product or service.
Who are my targets? What is my unique selling proposition? What combination of media should I use to best target my prospects and clients? What messages should I use to speak directly to them?
These are just a few of the variables that every marketing campaign needs to address BEFORE you spend a dime on advertising.
We will help you cut through the clutter of advertising and stand out from the crowd. It works…you’re reading this aren’t you? Get started…
Strategic business planning
Most business owners develop a great idea for a business but build their companies backwards. Our coaching clients begin with the end in mind and then reverse engineer the business plan to meet your goals and visions.
For entrepreneurial clients: How much money are you planning to make? How many hours will you work? How many days per week and how many weeks per year will you work? Have you factored in your important family events? What will the services be, and how many of each service needs to be sold to reach the goals?
In our company, the business plan is a living, breathing document and benchmark device. In fact, the answers to the questions asked in the preceding paragraph drive the business decision engine. The business plan is so alive we are constantly re-writing it. This method is not only the one we teach our clients, it’s the one that has propelled our growth as well. We routinely exceed our planned benchmarks every year, do you? Get started…
Confidential idea/product development
It’s said that everyone has a $1 Million Dollar idea sometime in their lives. Are you sitting on yours because you’re not sure what to do first, second, and after that?
DO NOT hire one of those invention submission companies that charge you $2,500-$5,000 for the first phase of the project and then want another $15,000 for phase two, or steal your idea after telling you it isn’t marketable.
Our experienced team can give you the same stage one viability study, feedback and market research for about $1,800. We work with a 3-year confidentiality agreement in place for your protection and we’ll build a phase two plan based around your goals, not a one-size-fits-all, cookie-cutter process with no guarantee of results. Get started…
Direct response marketing
You can’t afford branding type marketing campaigns unless you’re Coca-Cola® or McDonald’s®. They cost a bloody fortune and they don’t work for small to mid-sized companies. Do you remember this year’s Superbowl commercials…millions of dollars spent on corporate branding and in a survey, 70% of people can remember the cute animal or the punch line but not the company or product being advertised…70% of the money wasted!
The vast majority of businesses need laser-targeted, highly evolved messages, delivered through multiple media channels and they need to have a compelling and immediate call to action. No offer, no response, no ROI on the dollars spent. That’s an insane way to spend your marketing budget! If you want your marketing dollars to finally work and to be able to see a direct, tangible, and spendable correlation between dollars spent and sales made, contact us…right now!
(see, a direct and immediate call to action after masterfully crafted compelling copy) Get started…
Information marketing services
Do you know how to develop your knowledge into a product and make money from it? There is a market for just about anything from business topics like ours, personal development, childrens issues, education and counseling, to learning how to tie fly fishing lures, woodworking, crafting and even hair braiding.
What are you good at that can make you money?
Let’s discuss your idea…confidentially of course. We have copyrighting, web design, web hosting, video production, logo creation capabilities as well as the ability to develop a marketing plan all right here at the end of a phone call or email just waiting to help you start down the road to your own personal knowledge fortune. There’s money in what you know and love, let us help you unlock your potential. Get started…
Social Media Builder SM
Facebook…Linkedin…Twitter…YouTube…Ping…StumbleUpon and oh, about 400 others, make up the social media landscape and someone’s in a basement somewhere dreaming up the next one. How do you mange them without spending your entire day doing it? As a business owner, why should you care? Can anyone actually make money from all that twittering and such? Our in-house social media experts can help you unscramble it all, make it easy to understand, use, deploy and monetize…really…we even tweeted about it. Get started…
Done-for-you business building services
You know you should be doing more marketing. You should be capitalizing on things that your competition is NOT doing in this economy. However, you’re already stretched thin with both staffing levels and simply just finding the time… we have a solution: outsource it to us.
Here are some of the outsourced services we provide:
- Web site creation
- Web hosting services
- Newsletter creation (writing, production & distribution)
- Direct marketing campaigns
- Lead generation programs
- Automated opt-in email marketing
- Social media marketing and monetization
- Video production and editing
Every business needs a different level of service as well as a different combination of services. Contact us for a FREE, no obligation discussion of your situation and an honest assessment of how we can increase your market presence. Get started…
Speaking for groups and meetings
Click here to review the latest list of topics available. Need a custom presentation, please ask, we may be able to accommodate you.
If you’re a conference coordinator, business meeting planner, group organizer or corporate training planner click here to learn about our no-risk Bored-Out-Of-Your-Gourd guarantee.
